// case study
Dongkook
Pharmaceutical
One of our longest-standing partnerships is with Dongkook Pharmaceutical, a leading Korean pharmaceutical brand. We have worked together since 2016 to produce engaging TVC campaigns for numerous product lines.
ROLE
Domestic
B2C
Digital
TVC
SERVICE
Market Research
Creative Strategy
Production Planning
The project.
Over the course of our partnership, Dongkook Pharmaceutical has tasked Krema with creating captivating Korea-facing commercials for their Pansidil, Medacasol, and Insadol product lines. We worked with renowned Korean personalities to create engaging top-funnel campaigns that increase consumer awareness and brand recognition.
// CASE STUDY
LG Life's Good Campaign 2020
A two-part campaign that utilized influencers and a music competition to expand LG's brand awareness amongst younger consumers.
One of Korea's most trusted brands, LG Electronics has a long history of making durable, high-quality products that pushed it to the top of Korea's electronics market. The brief was to expand knowledge of LG's brand to younger audiences around the world, so Krema produced the Life's Good Project in 2020, a two-part campaign made by young people, for young people.
One of Korea's most trusted brands, LG Electronics has a long history of making durable, high-quality products that pushed it to the top of Korea's electronics market. The brief was to expand knowledge of LG's brand to younger audiences around the world, so Krema produced the Life's Good Project in 2020, a two-part campaign made by young people, for young people.
ROLE
Branded Media
Digital Campaign
Experiential
Influencer
Digital Campaign
Experiential
Influencer
